SO FRESH IT HURTS – A Vibe Called Appelsap

SO FRESH IT HURTS – A Vibe Called Appelsap is a brand new book celebrating 15th years of Hiphop finest festival Appelsap. Thanks to crowd funding this project could see the light. The result is an magical photo book, designed by creative agency …,staat.

‘SO FRESH IT HURTS’ photo book tells the story of 15 year Appelsap from the start till now. It shows the growth of the hiphop culture in Amsterdam, the first years of PATTA who emerged the sneaker culture. Also you’ll find some rare images of J Dilla hanging in Amsterdam. Snaps from artist who have performed in the Oosterpark. Like our local hero’s De Jeugd van Tegenwoordig, Adje and The Opposites but also international heavy weights – Young Thug, Kendrick Lamar, Mobb Deep, Snoop Dogg and Ghostface Killah. Captured by local Amsterdam photographers – Karen Rosetzsky, Violette Hoogakker, Elza Jo, Petrovsky & Ramone and Dennis Branko. Furthermore it features al the promo flyers and poster designed by Piet Parra during the 15 years of Appelsap. 

“SO FRESH IT HURTS – A Vibe Called Appelsap” is now available at PATTA, 290SQM and selected book stores.