Online Shop ‘Big In Japan’ goes Off-line with the ‘Hidden’ Store

Amsterdam based On-line store and showroom Big In Japan has made some waves since opening last year. Borrowing the name from an 80’s hit song. Big In Japan hosts brands not only originated from Japan, but brands from all over the globe that defined Japanese pop culture, lifestyle and emulate the quality and eye for detail Japan became synonymous for.

With brands such as Nanamica, Cav Empt, Minotaur, Engineered Garments and Neighborhood, the promising store went from strengths to strengths whilst solidifying a loyal following in the process; not a small feat in the current retail landscape that can be very fickle and full of hype. Strong collaborations are also on their way, such as partnerships with Umbro and Hi-Tec, which will be presented very soon.

To get a taste of what to expect, make sure to check out their online boutique filled with that heat.

Grand opening: Friday, February the 26th. starting from 5 PM till 9 PM.
HIDDEN, Veemarkt 36 A, 1019 DD Amsterdam (Invite only)