Can go wrong with a pair of Chuck’s, i think anyone owns at least 1 pair. And to celebrate and to embrace this symbol they came up with The “Forever Chuck” film.
Rooted in youth culture, Chuck Taylor has been and will continue to be, an ever-lasting symbol — never a trend. Chuck is 100-years old, and still brand new. To bring the street style icon to today’s generation, the “Forever Chuck” campaign launched this past February. The videos all told stories of Chuck’s rich history and bright future as a cultural mainstay.
The “Forever Chuck” film is the crescendo of the campaign, an homage to a new generation defining culture and style. In it, Director Karim Huu Do creates a visual collage of the dreams and desires that drive people who wear Chucks. With the likes of Vince Staple and upcoming star Millie Bobby Brown.
Get inspired.. #ForeverChuck